It wasn't immediately obvious that we would completely sell out of stock on each of the event's three days, but we did. And then we sold out again on both days at Comic Con Birmingham.
Our claim that we offered the best value for money of any mystery box to be found at the show was met with slight incredulity. Nobody had seen or heard of our boxes before, and our claim was admittedly bold, but finally we had our first customer. A young man was goaded into action by his group of friends. They persuaded him to take the plunge. Seeing the look on his face switch from from somewhat dazed (by the goading) to completely amazed (by the box content) was pure poetry.Within a few minutes his friends had all secured their own boxes as well.
Before long you couldn't walk down an aisle without seeing someone carrying one.
Our philosophy was simple. Everybody likes a surprise; especially a nice surprise, so we made sure the surprise was nice. We crammed our boxes with high grade, topical, popular, geek fuel, with value for money being our over-riding concern. Lots of people bought several boxes. Our subscription service is based on the same philosophy. If you choose our £24.99 box, it's likely to include a fully licensed t shirt or other item of apparel and a selection of a further two main items, for example action figures, with a further range of several middle priced items, often a mug, notebook or similar. Star Wars, Marvel, DC, Doctor Who will often feature, but essentially whatever we can source, that from our considerable experience, we know will be well received by our customers.
To check out our claim for yourself, we invite you to try a sample box or subscribe.